Schwarzkopf Flagship Store
With George P. Johnson

World’s first Schwarzkopf flagship store, the House of Schwarzkopf. Opened in Berlin in October 2021, the space spans two levels and nearly 1k square feet.

With architectural elements full of authentic, high-quality materials, visitors are treated to a warm and welcoming atmosphere in which to explore the brand offerings. The experience is personalized through various interaction points.
A magic mirror fitted with the latest AR technology, sensory experiences of scents at the fragrance table, and even a selfie room to encourage social amplification.

Mit Herz, Hand und Verstand. Demokratisches Leben im Sauerland.
With Matthies Weber & Schnegg

„Mit Herz, Hand und Verstand. Demokratisches Leben im Sauerland.“ explores a century of democratic change through an immersive spatial experience and was recognised at the ADC Competition 2026 in the category Specials for Spatial Experience – For Good.

The exhibition explores how democracy in the region has evolved over the past century. Rather than simply presenting historical facts, the exhibition invites visitors to actively engage, reflect and participate.

The design translates this journey into space, colour and form — moving from a calm, minimal beginning to an increasingly open, colourful and diverse environment. The transition from white to colour becomes a visual metaphor for freedom, diversity and participation.

Fotos: MW&S und Manuel Meyer